TownGo

Visit

TownGo is an web portal about the most interesting events of the chosen city. All events, establishments, news, attractions, jobs, and much more in one place.

Overview

The Goal

The challenge

Сreate a mobile application that would fully duplicate the functionality of the web portal.

The application should be more convenient to use than the version of the website.

Research

To start working on the project, it was necessary to familiarize myself with the design of the web portal itself so that the design of the mobile application corresponded to the project design. At that moment, most of the project was the development stage, so I could only get acquainted with the project through the design in Figma.

Then I conducted a study of the competitors of this project, as well as similar projects both on the web and on mobile.

Since the project contained a large number of topics, such as real estate, rental, work, etc., I had to spend a significant amount of time studying.

Prototype

After conducting competitor analysis and immersing myself in the subject, I was able to start creating prototypes for the mobile application, thoroughly working on each topic separately.

During the work on the prototypes, it was decided that their demonstration to the client would take place not in Figma, but in Miro. It would be more convenient for the client to see all screens in front of them at once and also see the connections between them

UI Design

With the client's requirements in mind, I began creating UI design. I carefully selected the color palette, typography, and overall design elements that would best align with the client's brand identity and target audience. Iterating through multiple design concepts, I explored different layouts and UI patterns to ensure a highly intuitive and visually appealing user experience

Components

A design system with minimal elements was developed for the app as a part of the project. It was created based on the client's requirement to allow the addition of new screens and future expansion of the app without the need for a designer's involvement.